The Spanish Association of Centres of Gardening (AECJ) will be present again in Iberflora 2021, International Plant and Flower Fair, Landscaping, Technology and BRICOJARDín that will take place in the facilities of Feria Valencia del 5 rd to 7 October.
From the association they wanted to show their support for the contest, offering at all times to help in promotion and help to the green sector and especially to garden centers throughout the national territory.
Moreover, the AECJ confirms, after visiting and contacting these months with its associated gardens, the good reception that the number edition is having 50 of Iberflora among the garden centers, which guarantees an important presence of the canal garden during the days of the fair.
The Spanish Association of Garden Centers has had a frenetic activity in recent months. After cancellation, because of the pandemic, of the face-to-face edition of its internal fair Expogarden, opted for the realization of the same in virtual format, an initiative very well valued among its associates and collaborating companies.
In the same way, the association began last year to issue a series of training webinars for your partner garden centers, with the aim of improving knowledge about the different sections of the garden, as well as sales techniques and customer advice.
It is an activity that aims to improve customer service and customer loyalty in establishments and that joins other initiatives of the association, as the program of Mystery Shopper recently launched.
Moreover, the association became part of the Trade Observatory 4.0 promoted by the Government of Spain, an initiative that promotes collaboration between the General State Administration and organizations representing trade and the field of the digital economy, an optimal way to provide first-hand information of interest to its associates and to make the garden center sector visible to the ministry.
From Iberflora we wish thank the association for the permanent support to the contest, as well as the entire green sector. Be sure to visit the stand of the AECJ of the 5 rd to 7 th of October at Feria Valencia, where they will present the Expogarden 2022 and all the news they have prepared for the next campaign.